Pet Experts Team Up to Create Modern Pet Parent Experiences

WORCESTER, MA, AUGUST 9, 2022 -- Blustream.io, the leader in after-sale product experience, today announced an exclusive event for pet industry leaders at SuperZoo 2022. Pointr, Wholistic Pet Organics, and Blustream will be coming together to host the SuperZoo Happy Hour at Libertine Social on Tuesday, August 23, 2022, from 4-6 p.m. PT.

 

 

“We’re thrilled to be heading to one of the most-attended pet industry trade shows in the world,” said Ken Rapp, CEO and co-founder of Blustream. “We’ve been working with pet companies of all sizes to build long-term relationships with pet parents, and now is the perfect time to establish ourselves as the go-to resource for pet companies at SuperZoo.” ‍

 

During the event, attendees will have the opportunity to enter a giveaway worth more than $5,000 from participating brands, including Pointr, Blustream, Wholistic Pet Organics, Scout & Zoe's, Blue Shark, The Bear & the Rat, and WO. This includes three months of free access to the Blustream After-Sale Product Experience (APEX) platform. With the Blustream APEX platform, pet companies engage pet parents with contextualized, data-driven touchpoint messages including tips, alerts, and purchase recommendations, sent at exactly the right time.

 

“We’re thrilled to be partnering with Blustream to bring pet parent experiences into the twenty-first century at this year’s SuperZoo,” said Josh Allen, founder, Pointr. “This is a great opportunity for pet professionals to discuss why experiences need to go digital, and why our companies are the perfect partner to assist pet companies in their journey.” ‍

 

“SuperZoo is the go-to event for pet professionals,” said Ryan Phillips, Chief Operating Officer, Wholistic Pet Organics. “Partnering with Blustream and Pointr for this joint event allows us to bring pet professionals together to network, mingle, and discuss what’s next for the pet industry.” ‍

 

As a company empowering pet companies to help pet owners be more successful with the pets and pet products they love, Blustream has significantly expanded its pet industry expertise with the addition of Emily Lagasse to the leadership team. As a pet expert, she most recently was the founder of Fedwell Pet Foods. Since joining the team, she has launched several growth programs to bolster Blustream’s pet industry customer base. ‍

 

This launch also comes on the heels of recent company growth, including $5.2 million in a Series A round of financing, the addition of Scott Weller, SVP Product, Merchant Loyalty, Mastercard, to the Blustream Board of Directors, and continued customer expansion within multiple product categories, underscoring the need for after-sale product experience. ‍

 

To learn how Blustream empowers pet companies to help pet owners be more successful with the pets and pet products they love, watch the recent Blustream webinar featuring Bobby Blood of Blue Shark Trading: https://youtu.be/g0n0DpS34ZM ‍

 

To register for the exclusive Blustream event at SuperZoo 2022, visit: https://getstarted.blustream.io/superzoo-happy-hour ‍

 

Blustream is an after-sale Product Experience Platform that empowers companies to help owners be more successful with the products they love. With Blustream, brands engage their customers with contextualized, data-driven touchpoint messages including tips, alerts, and purchase recommendations, sent at exactly the right time. Today, CEOs, CMOs, and Product Executives use Blustream to create a direct channel with their customers to drive revenue, retention, and referrals. Stay connected to your customers: https://www.blustream.io/