Musical instruments and studios.

Tune into your customers.

The IoT platform that simply connects you and your products directly with your customers

Preserve your brand's legacy

Fine musical instruments are exqisitely made, handcrafted from the finest woods from around the world.

Musicians take great pride of ownership in their instruments, knowing they are worth preserving and passing down to the next generation.

Blustream helps music industry leaders innovatively engage with these impassioned customers.

Get connected to your customer

Most instruments are purchases through retailers, and online stores, limiting manufacturers’ connectivity with their customers, both before and after the sale. 

The Blustream Platform provides a simple way to connect with your end users for long term success, resulting in

• a direct sales channel

• more timely support and

• higher overall customer satisfaction

By monitoring environmental conditions and product usage, you gain an unparalleled opportunity to engage with the most valued person in your organization, your customer

 

Amplify sales and support

Providing the right information at the right time to the right customer is so critical in today’s on demand economy. 

Blustream monitoring and analysis of an instrument’s environmental conditions and usage drive insights that enable

• proactive support

• personalized marketing, and

• follow on sales opportunities

Protect customer heirlooms

In high humididty, playability suffers, but worse, stringed instruments are at high risk of warping. In low humidity, instruments forever crack and glue joints fail.

Blustream monitors conditions to prevent long term damage.

Notify, advise best practices, and even automate puchase to replenish humidity packs.

By monitoring environmental conditions and product usage, you gain an unparalleled opportunity to engage with the most valued person in your organization, your customer

Know your customers' wants and needs

Blusteam sensors track both impact and motion providing insight into an instrument’s usage pattern.

High levels of activity are ideal opportunities to engage your customer with inspiring content, product news, and promotional offers on strings, polish and other accessories.

Retain your best customers

Market research confirms that 65% of future revenues and 80% of profits come from just 20% of existing customers.

Musicians form an emotional bond, not only to their instruments, but also to your brand. 

Inspire their passion, meet their needs, and foster your your relationship for the longevity of your brand.

By monitoring environmental conditions and product usage, you gain an unparalleled opportunity to engage with the most valued person in your organization, your customer

Partner highlight:

TaylorSense™ by Taylor Guitars

The TaylorSense guitar health monitoring system embeds Blustream technology into the battery box of select Taylor guitars to track humidity, battery life, temperature, and impact.

Partner highlight:

Humiditrak™ by D’Addario

D’Addario has introduced Humiditrak as an extension of their accessories product line, complete with sensor, free mobile app and push notifications. The app manages multiple sensors that conveniently fit into each instrument’s storage case.

By monitoring environmental conditions and product usage, you gain an unparalleled opportunity to engage with the most valued person in your organization, your customer

Expand sales, increase margin, and reduce cost